MASCARA MARCH – Full Lash Bloom Waterproof Mascara by Covergirl

This mascara was a quick grab from the supermarket when I suddenly realised I didn’t have a waterproof mascara to take with me on my summer holidays last year. I wasn’t going to risk panda eyes in my tropical beach photos! Having always adored the spooly design of Covergirl mascaras I thought this was a sure thing, even though I hadn’t tried this particular formula before.

In my opinion, full lash bloom waterproof mascara is…meh.


Volume: As you can see in the photo volume is pretty much non-existent. That’s exactly what my lashes normally look like (just longer and blacker). So when they said “full lash bloom” they really meant “spindly lash bloom”.

Length: It does deliver on length! There is definite elongation of lashes.  However, as can be a problem with long thin lashes like mine, it clumps like a mofo. Which I hate.  After some combing with a eyebrow/eyelash brush or a clean spooly they separate to what you see in the photo, but honestly that is a step I would rather skip.

Colour: This they did not overexaggerate; when they said ‘very black’ they meant ‘very black’.  Which, as I’ve mentioned before, is what I’m all about. I may have long lashes but they’re not particularly dark, so I’m really after some pigment in my mascaras.

Recommend? If you have shorter, thicker lashes, this may well be right up your alley! However, if I’m perfectly honest, I think you can get better mascaras in the same price range (see our review on this $6 essence mascara for instance!). It’s not terrible, but it’s not good either, it’s just meh.

What are your favourite drugstore mascaras? Let us know in the comments below!

Stay tuned for more of Mascara March!

Stay beautiful, N x